Make sure your website is welcoming

Once these steps were new and welcoming. Not anymore!

I passed this old set of steps on a recent walk and it made me think about how many businesses let their website lapse to the point that no one but the most persistent stick around. If you have broken links, slow load time, a design that chokes on mobile, then your site is not welcoming to your customers. It needs to be cleared of these obstacles that gradually grew up to thwart visitors. It needs realignment with modern web standards or you won’t compete well in your market.

Look at your website with fresh eyes

Clear the cache and look at your website as if you were seeing it for the first time. Think about whether it appeals to you, welcomes you, informs you. If it doesn’t anymore, then think about an upgrade. You will have new confidence that your online presence is attractive and helps visitors to know what your business is about. Investing time now will reap benefits for years to come. To get a free website analysis just contact me and include the url. It’s a simple way to clear that path to your door to welcome newcomers your business!