Do you drive away customers inadvertently?

You may have a website that is fine and informative and otherwise gets the job done but there may be areas in it that could improve. Is it responsive—meaning adaptable to smaller screens like smartphones and tablets? If not that can turn away customers since over half of internet traffic comes from mobile devices these days.

Modern tragedy, pastel of cracked iPhone

Don’t have a site that breaks on mobile devices!

 

Or it may be something small and not that noticeable that bothers the people you are trying to target. Do you drive away customers inadvertently?

I know that when I encounter a site that takes too long to load I’m out of there. Or if music or a video starts to play the moment I land on the site and I didn’t expect it I’m gone. Then there’s the website that has the navigation in a different place on every page. That could definitely frustrate a would-be client/customer. These are some of the examples of ways your website could be driving away the people you want to attract.

If a feature is off-putting to your audience it’s not worth keeping. We can look at your site and recommend the tweaks needed to remove anything getting between you and your customers. It may be an easy fix and just the thing to get your business website helping instead of hurting you!

Custom Websites, Worth the Investment?

In a previous blog post I made the point that websites are today’s business cards. If that’s the case, do you want a business card for your business? Of course. Then you  should also want a website that reflects your business. Being infinitely malleable your website is a much more flexible tool for describing your business than a business card. What would you pay for that?

Custom websites come in all price ranges but the web designer you end up with should be someone you feel comfortable with and can contact easily for changes, troubleshooting and updates. I often run into people who hired someone to do their website and now that they need them they don’t know how to find them. Or their web designer won’t return calls. That’s pretty frustrating. Pat Creedon Design is very accessible. I also offer graphic design so I can do the promotional materials, ads and direct mail for your business as well. The consistency in having one graphic and web designer on it all, plus the reliability of one contact, makes for a pleasant and smooth process for getting your new custom website.