Then you must know the difference between CMYK and RGB, vector and bitmap, serif and sans serif fonts, etc. No? Then maybe consider hiring one of us to help.
I help small businesses and entrepreneurs who have better things to do than figure these things out. I’ve got 20+ years experience working on major brands like Hellmann’s, Q-Tips, and Ethan Allen and now I’m focused on helping small businesses with their branding, emails, and marketing materials.
EA 2016 Source Book Cover Design
I can sort out what you need to upload to your website, send off in a mailing, or create for an ad. That’s my job. You can get to know all the ways professional graphic design will help you grow your business by getting in touch with us today!
The second reason to learn something new is for helping others. As I mentioned in my last post the InDesign skills that I learned mostly on the job at my business made me the go-to coworker at my day job. In other words, because I had gotten pretty good at the program I was then able to help people who needed it.
2. Helping Others Helps Us
Back when the internet was new to most of us, I was working for an advertising and promotion agency. I foresaw that learning web design would be a useful skill to have. My boss at that job was not seeing it that way so I had to learn it on my own. Eventually I convinced him to cover the cost of a course on HTML. With that class (on a series of CDs) I was able to get up to speed enough to design our first website.
A previous employer’s first website.
Once the site was up and running the Account Execs could sell the agency’s “expertise” to our clients. It wasn’t long before I was designing the first website for Hellmann’s Mayonnaise, one of our biggest clients.
My design for Hellmann’s first website.
That says to me that learning something new can have real career advantages, even if you do it mostly on your own time and on your own dime. I was at that job 10 plus years after that and I look back on the experience when I need motivation to invest time and money into learning something new today.
Next Week: Reason Number 3 To Learn Something New!