It pays to be persistent in business

I’ve found this to be a truth: that it can really help if you are persistent when you are in business. Whether it’s visiting a coffee shop twice a week (week after week—they know my usual there) to see if the owner is ready to hand off his menu design changes or digging deep into the code of a client’s website to find a way to get an update done, persistence pays off. I can’t charge for the persistent part of my job of course because it’s kind of a given. But when word of mouth gets me more and more clients and referrals I know my persistence is truly worth it!

Las Vegas Design Center signs

Persistence​ is hopeful for good results. These are signs I did for a Las Vegas Design Center once.

Have you been persistent in trying to get a new client or in serving one you have or in just keeping in touch with a prospect? Tell me about it in the comments, I’d love to know!

Need a good business book to read?

I’ve designed some good ones like The Retirement Answer, Liquidity and You, and this one that I’m sure will be your beachside favorite, International Tax, and Compliance Handbook! (OK, maybe not 🙂 But other than those suggestions (which I did read, due to designing them) here are some I’ve read that I didn’t need to but found really helpful:

The Big Leap by Gay Hendricks, You are a Badass at Making Money by Jen Sincero, The Referral of a Lifetime by Tim Templeton, Profit First by Mike Michalowicz

The International Tax & Compliance Handbook

The International Tax & Compliance Handbook I designed for the author.

All are good for those with their own businesses. If you’ve read any of them or want to know more about why I liked them contact me or leave a comment!